The NOM!NAL's new perspective on the London Tube

The NOM!NAL's new perspective on the London Tube

We have completed our last photoshoot of 2023 at one of the London’s landmarks: The London Tube. The idea behind the shoot came to us when we decided that our garments need to present themselves in everyday normalised London-based setting.

Everybody can be this rebellious NOM!NAL character in their clothing, joining together luxury and everyday life. The wind of White City Station made us tremble, but the Studded Biker Jackets will definitely keep you warm during this winter period.

It was amazing to see how much interest consumers put into our garments and how we managed to catch attention of many potential customers during our shoot. The vibe was immaculate, the whole station and the tube were filled with positivity and creativity.

It was completely a new environment for our team, the cold weather was giving us a thrilling urge to keep going with the shoot, we wanted to get as much done as possible,  people around us shown a lot of interest which definitely encouraged us to take this further and continue to present the NOM!NAL brand in this way.

We had a guest photographer Tobi Olásupo aka TKNBYT provided some amazing shoots of the collection.

Our team was extremely excited putting and planning the whole thing together, and also very pleased with the results afterwards thanks to the amazing photographers.

Stay tuned for more everyday content showing you how to style your NOM!NAL outfits, whether you’re going to a dinner party or just on your journey to work.

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